Market of Choice is a family owned company with traditions of food retailing that can be traced back four generations. Founder, Richard Wright Sr. continued the family tradition by opening his first market in Cottage Grove in 1979. Through the 1980s and 1990s he developed a reputation for operating grocery markets with exceptional standards. Today, Market of Choice continues to break new ground in food retailing under the guidance of Rick Wright, son of founder Richard Wright Sr.

Our vision is clear. Create a unique environment that fosters exceptional customer service, employee commitment, community involvement, operational performance, and financial results. A highly motivated and well-trained team will be key to achieving our vision.

Our mission is in our name. Choice. Market of Choice will offer an extensive selection of the finest and freshest conventional, natural, organic, and health conscious products at affordable prices. We will strive for a relaxing and enjoyable shopping experience with truly friendly people who care about the communities where they live and work.

We believe we can best fulfill our vision and accomplish our mission by living these values daily:

• Superior Customer Service - resulting from great execution, a caring attitude, and a sense of urgency.
• Exceptional Quality and Freshness - never settle for less than the best.
• Atmosphere - create an environment that is safe, clean, challenging, and enjoyable.
• Honesty - act openly, equitably, and consistently in all we do.
• Teamwork - blend individual strengths and talents to achieve our shared vision.
• Resourceful - minimize waste and pursue improvements to reduce costs and preserve our natural resources.
• Competence - perform our jobs effectively, and being informed and excited about our products and services.
• Quality of Life - commit to improving the lives of our families and the well-being of our community.